Our Final Film

My own institutional logo for our production company

Research on institutional logos

DreamWorks

The connotations of the cloud and sky in the DreamWorks Logo shows aspiration and achievement, and this could suggest that this company are the best at what they do and sky isn't the limit.

Paramount

The logo for Paramount Pictures consists of 22 stars flying through the air and creating an archway around a mountain. These stars could represent aspirations and wishes while the mountain could reach for the sky and it isn't the limit.

These 2 mainstream companies both have their original logos that could have many different meanings to them, they use these to stand out and make it monumental to their company.

Insomnia Entertainment

This companies logo is very basic and sticks with a certain trend of using the colour blue in their logo, it has a window in it connoting that their can be unlimited possibilities with the kind of films they create and original in that sort.

Flock

This independent company logo has a picture of birds flying through a window, this could also link to the connotations in paramount that the sky isn't the limit and their company reaches above and beyond the best of the films. The logo is very plain which is expected for an independent company and doesn't animate, as they probably have a lower budget as a mainstream would have.

This will help us when creating our logo as we can compare both logos from different companies and see what we prefer, and see what would also link with our target audience and film genre.

Our Production Company

We decided to be a mainstream company, this is because we can create a more typical action packed film that has relation to the films we have researched, e.g. X-men, Deadpool, James Bond etc. These films are distributed and produced by mainstream companies that have a lot of money and those films have influenced us to create an action film. We can use their ideas to create our own film that has action genre relation their films. This would mean we would have to chose being a mainstream company, because without this the film would not be as action packed or as good as the other production companies.

This will help us when creating our film because we can use their production company films through researching and watching ones they have created and use their ideas, camera angles editing ways to implement into our own.

Films that have influenced me

A film that has influenced our film, is Deadpool.
This is because we like how the film has been pieced together that includes both a mix of action and comedy. It's the type of film you wouldn't expect to have implemented such derogatory terms and the weirdest moments. But this has influenced me because of how funny it is and how well it works in combination with an action.
Another film that has influenced me is the Green Hornet, this is because it is also an action comedy, to appeal to an audience you have to a lot going on. This film has that, it has a lot of fighting scenes, a lot of key bonding between the two main characters through comedic scenes, and a serious tone towards the end when finishing it off. This has influenced me because I think this film has been structured and pieced together so beautifully that if we created our film opening with this same pattern, it could turn out very successfully.
The final film that influenced me is Johnny English, this is because it also includes the two main genres we are using in our film opening. Both action and comedy again. The film overall has a very serious point that is put across but in the same time can be very funny the way the actor expresses his words and actions. This appeals top an audience because they are following a mystery during the story line but also picking up laughs on the way.

This can help us when creating our film opening because of the film we are so interested in, it can influence us to create something similar, and if those films work will, implementing a similar concept should turn out very professional looking with a good hint of comedy.

Extra research on my genre and audience

A total of 321 movies were given the classification, including The Hunger Games and Gravity, up from 234 in 2012.The rating means children aged 12 and over can go and see a film unaccompanied, but those under the age of 12 must view the film with an adult.For the first time, there were more 12A releases than 15-rated films.

Our audience is targeted at the ages of 12 and above. This is so our genre is completely directed to all ages and gets the maximum amount of people watching it as possible.

From our research we have found that the most common and liked genre to this date is action adventure. Luckily for us, we are doing action as our chosen genre.

We have also made the action film as a mainstream film, this would be so it could be distributed to a wider range of cinemas and be shown to more people as all audiences have personal preferences regarding what cinema they want to watch films in. This does not eliminate any of our audience because we are targeting it to all ages from 12 and above, so therefore if we are aiming it at the biggest amount of people possible, it could go successfully.

This will help us when creating our film because it will help us no our limits, therefore what we can and can't implement because of the age certification and because of the audience watching. We can also use other mainstream film's techniques and use it in ours because if their film was successful with the same age rating and both mainstream, we can use ideas from that and do similar filming in our opening.

The research we did, was questionnaires and surveys to find out exactly what would be perfect for our film. We found some secondary research online, to discover what the most popular genres were to the general public, this helped us then properly choose our chosen genre and based on the ages of the people who answered, helped us choose our audience.

A timeline of titles from a film in my chosen genre

UNIVERSAL

ORIGINAL FILM

0.35 Universal Pictures Presents

0.39 In association with MRC

0.43 In association with China Film CO., LTD.

0.47 An original film / one race films productions

2.44 Vin Diesel

2.48 Paul Walker

2.51 Dwayne Johnson

2.55 Michelle Rodriguez

2.59 Tyrese Gibson

3.03 Chris Ludacris Bridges

3.06 Jordana Brewster

3.08 Djimon Hounsou

3.12 Tony Jaa

3.17 Ronda Rousey

3.20 Nathalie Emmanuel

3.23 With Kurt Russell

3.27 And Jason Statham

3.34 Sung Kang
        Gal Gadot

3.37 Lucas Black
        Elsa Pataky

3.42 Noel Gugliemi
        John Brotherton

3.46 Casting By Anne McCarthy
                           Kelly Roy

3.49 Music By Brian Tyler

3.53 Costume Designer Sanja Milkovic Hays

3.58 Visual Effect Supervisors Mike Wassel
                                                  Kelvin McIlwain

4.07 Editors Christian Wagner
                     Dylan Highsmith
                     Kirk Morri
                     Leigh Folson Boyd

4.12 Production Designer Bill Brzeski

4.16 Directors of Photography Stephen F. Windon ACS
                                                  Marc Spicer ACS

4.20 Executive Producers Amanda Lewis
                                          Samantha Vincent
                                          Chris Morgan

4.24 Produced By Neal H. Moritz p.g.a
                              Vin Diesel
                              Michael Fortrell

4.28 Based on Characters Created By Gary Scott Thompson

4.32 Written By Chris Morgan

4.36 Directed By James Wan

4.39 Fast & Furious 7

This will help us when creating our film, as it gives us a specific guide of what is needed to be implemented and how long we can make it. In conclusion to this, many film credit openings are different, but in their own way that make them unique. For example some films have 4 lines of credits and show the actors name a bit later in the first 10 minutes. On the other hand some films have a whole script, as seen above with Mission Impossible.

In our film, we can now use these skills and copy other films of what needs to be done regarding the text that will be inserted. E.G. the actors, directors, editors, etc.